Sometimes insubordination pays off in truly amazing ways. To whit: French graphic studio H5’s epic 15-minute animated logo-based short film, “Logorama.”
This mini-masterpiece flies against the grain every which way, filling each frame with characters, buildings and paraphernalia entirely constructed with corporate logos. According to Flux owner Jonathan Wells it took an astounding four years to complete, and in the process it didn’t acquire a single scrap of corporate permission for its logo usage. Yet it soars. See for yourself.
Full-length clips of this video are notoriously hard to find at the moment, as H5 (ironically) seems to be taking it down YouTube, Vimeo and even Facebook left and right. The link above is to a German Web site, which may be taken down by the time you read this. It’s worth the search, though, if not for its story than for its sheer whimsical genius at how each logo gets weaseled into the frame.
The video’s directors have done music videos for some of the most inventive European music outfits of the day (Massive Attack and Röyksopp, to name two). It’s no surprise then that at debuting “Logorama” at the 2009 Cannes Film Festival, it won the Kodak Short Film Discovery Prize at the 48th Critics’ Week.
There are over 2,500 logos featured throughout, so logo-related drinking games may be a bad idea. For my tastes, though, nothing beats watching cop Michelin men chasing down a deranged Ronald McDonald through an Xbox earthquake. It makes any Friday worthwhile.
There are over 2,500 logos featured throughout, so logo-related drinking games may be a bad idea. For my tastes, though, nothing beats watching cop Michelin
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This is great. The picture looks really cool. Thanks for sharing this.
This is amazing! Well done! Such creativity deserves credits!
This is the reality,that everywhere there is a competition.Every field has it’s own strategy to win the heart of the consumers.Communication is vital in attracting them.
This is amazing! I’m startled ...
In the business world, they would do everything to catch the attentions of their buyers. The better the advertising, the more the customers. Its just the way it is.
All the images and videos are quite a comprehensive and looking awesome.No doubt logo design is really a creative and awesome work.
These look great. I think I will venturing myself in the logo design business. Creativeness would be a requirement but I think it won’t be that hard. This really look great!
This is fantastic, I think that this is really cool. Logo Designing is really a great source of income.
That’s a cool little picture of all the logos summed up in a tiny little town.
This is the reality,that everywhere there is a competition.Every field has it’s own strategy to win the heart of the consumers.Communication is vital in attracting them.
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This looks great, will be tracking down some more clips! Handy Akku Notebookakku PDA
Good point John, any luck finding one? At least they are fairly small anyway Übersetzungsbüro
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Loving this! Pretty funky, thanks for sharing!
I like your post and all you share with us is up to date and quite informative, i would like to bookmark the page so i can come here again to read you, as you have done a wonderful job......
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I think that is so crazy!I don’t like it!I want to live in a beautiful world!
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An ingenious concept. But it’s really not unusual for them not to get a single permission from any of those companies. But why does Ronald McDonald have to be the bad guy? I just hope they don’t get sued for that.
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Thanks for great post, Logo Designing is really a great source of income. I got lot of ideas with this, and i will bookmark this post. Do you have a rss feed that I can add? Have a fantastic day!!!
Full-length clips of this video are notoriously hard to find at the moment, as H5 (ironically) seems to be taking it down YouTube, Vimeo and even Facebook left and right. The link above is to a German Web site, which may be taken down by the time you read this. It’s worth the search, though, if not for its story than for its sheer whimsical genius at how each logo gets weaseled into the frame.
The video’s directors have done music videos for some of the most inventive European music outfits of the day (Massive Attack and R?yksopp, to name two). It’s no surprise then that at debuting “Logorama” at the 2009 Cannes Film Festival, it won the Kodak Short Film Discovery Prize at the 48th Critics’ Week.
There are over 2,500 logos featured throughout, so logo-related drinking games may be a bad idea. For my tastes, though, nothing beats watching cop Michelin
bad idea. For my tastes, though, nothing beats watching cop Michelin men chasing down a deranged Ronald McDonald through an Xbox earthquake. It makes any Friday worthwhile.